For brands and agencies
Your creator marketing co-pilot
Cheerful is an AI influencer marketing platform that finds creators, emails them, helps you negotiate rates and tracks their posts.
Tell Cheerful who you needSee matching creators free. No sign-up to preview.
Deal detail
Minimum rate: $2k / reel.
A useful starting point for your budget.
Campaigns launched for
350M+ creator profiles searchable across Instagram, TikTok & YouTube
The full lifecycle
Watch a real deal run itself
First hello to signed agreement, across seven stages. Scroll to move it forward — or click a stage to jump.
Case studies
Real numbers from real campaigns
A global wellness leader and a one-person DTC team — both run on Cheerful. Every number links to the full study.
“Cheerful has been a game-changer for our team. It’s helped us break records, streamline our workflow, and save countless hours every day.”
Ashleigh – Creator Partnerships
Intake Breathing
Post tracking
Ship the product. Catch every post.
The moment a creator posts — feed, Reel, or a 24-hour story — Cheerful detects it, saves a permanent copy, and logs the numbers. No links to chase, no screenshots to beg for.
@junkman_4
@joelyrosales
@de6rasse
@issabelgarciae
@gustav_iden
@joelyrosales
@zoeharrison123
@joelyrosales
@lakeypeterson
@issabelgarciae
The platform
Every stage of the lifecycle, one system
Six capabilities that usually take six tools — connected, so nothing falls through the cracks.
Creator Discovery
Search 350M+ creator profiles across Instagram, TikTok and YouTube, with audience filters, lookalikes, and automatic contact enrichment.
Learn moreOutreach at Scale
AI-drafted personal messages, automated follow-ups, and a unified inbox across channels.
Learn moreAI Negotiation
Counteroffer drafts the moment a creator names a price, beside a rate card built from real creator asks.
Learn moreGifting Management
End-to-end shipment tracking with Shopify integration and Slack approval workflows.
Learn morePost Detection
Creator posts and stories detected the moment they go live, matched to the right campaign.
Learn morePerformance Reporting
Engagement tracked in real time, with pipeline dashboards and reports your CFO will read.
Learn moreIntegrations
Plays nicely with your stack
Native connections to the tools your team already runs — and 1,000+ more apps the agent can connect on request.
.svg.png&w=3840&q=75&dpl=dpl_67rz7cPsrdJEmpg389ZG3wwRy6T2){kind=icon}
.svg.png&w=3840&q=75&dpl=dpl_67rz7cPsrdJEmpg389ZG3wwRy6T2){kind=logo}
Why Cheerful
Point tools do a slice. The rest is done by hand.
Discovery databases don’t negotiate. Outreach tools don’t ship product. Whatever they leave out becomes hours of manual work. Cheerful runs the whole lifecycle in software, in minutes.
Every one of these can be done by hand — one thread at a time. Cheerful does it in software.
The short version
What is Cheerful?
Cheerful is an AI-native influencer marketing platform that runs the full campaign lifecycle for you: creator discovery, personalized outreach, deal negotiation, product gifting, post detection, and performance reporting. You direct an AI agent in plain English; it does the work a team of researchers, outreach managers, and coordinators would otherwise do by hand.
It runs as a web application at app.cheerful.ai — you keep control with per-campaign rules and one-click approvals, and Slack is there if you want approvals in your team’s channel. Brands like AG1 and Spacegoods use it to run thousands of creator conversations with lean teams.
It also runs where your assistant already is: connect Cheerful to Claude or ChatGPT and ask which campaign is underperforming, who replied today, or what a creator’s numbers look like — using your own account, with fourteen of twenty tools read-only, and sending only on a Confirm & send click. There is a command-line interface too, for the parts you would rather script.
How Cheerful works
Search 350M+ creator profiles across Instagram, TikTok, and YouTube in plain English — with lookalikes, audience filters, and automatic contact detection.
The agent drafts personalized emails in your brand voice, sends follow-ups on schedule, replies natively in the creator’s language, and drafts the counteroffer the moment a creator names a price, with a rate card of what comparable creators ask — a stage most platforms leave to your inbox.
Gifting collects the address in the conversation, prepares the Shopify order for your approval and creates the discount code, with shipping and post monitoring in one place instead of a spreadsheet.
Posts are auto-detected across platforms and rolled into real-time performance dashboards, so a campaign’s return is countable without chasing screenshots.
creator profiles searchable
creator response rate (Spacegoods)
projected ROI (AG1)
average reply time, any language
Numbers from the AG1 and Spacegoods case studies.
FAQ
The questions buyers actually ask
You stay in control. Cheerful drafts every message and can either auto-send within rules you set or hold everything for one-click approval — you choose per campaign. Nothing goes out that you haven’t allowed.
Discovery and post detection across Instagram, TikTok and YouTube; outreach and negotiation over email and Instagram DMs; and gifting fulfilment through your Shopify or WooCommerce store, with gifting orders approvable from Slack.
Most teams brief their first campaign the day they sign in. Tell the agent what you want in plain English and it starts sourcing matching creators in minutes — no onboarding project required.
Plans are a flat monthly fee with a monthly credit allowance. Sign-up is free with no card, and a paid plan or a credit top-up is needed to run creator searches and launch campaigns. No per-message charges and no commission on the deals you close. Agency and Enterprise are custom: talk to us.
Always. Every contact, conversation and result lives in your workspace and exports whenever you want. Cheerful runs the work; you own the relationships.
Run your next campaign
on Cheerful
From first hello to signed agreement — see how much of the work disappears.